Episode 19: The Most Effective Approaches to Rapidly Grow Revenue - Part 1
In this episode of the Stronger Sales Teams podcast, Ben Wright discusses three ways to grow revenue quickly: long-term retention, increasing transaction size, and acquiring new customers.
He emphasizes the importance of repeat business from existing customers and provides strategies for building long-term retention models, such as contracts, subscriptions, and key account relationships. Ben also explores methods for increasing transaction sizes, including bundling products, offering pricing tiers, and providing value-add services. Lastly, he delves into acquiring new customers through prospecting, referrals, and targeting profitable customer segments.
0:00 Intro
1:15 Recap
1:49 Revenue
2:25 Growing Revenue Quickly
5:35 Growing Revenue Quickly: Long Term Retention
13:44 Growing Revenue Quickly: Increasing the Transaction Size
17:48 Growing Revenue Quickly: Acquiring New Customers
21:54 “Sales are Vanity, Margin is Sanity, and Cash Flow is Reality”
24:32 Health and Wellbeing Tip
25:28 Outro